Sandler Selects New Corporate Name
January 31st, 2008 Posted in Sandler Training News
Sandler Sales Institute announced today that it has adopted a new name - Sandler Training - to reflect its broader capabilities and expansion plans. The company, founded in 1967 by visionary sales trainer and author David H. Sandler and Edna C. Sandler, underwent an ownership shift last fall and is now controlled by CEO Dave Mattson and President Bruce Seidman, the son of David Sandler, who passed away in 1995. Edna C. Sandler led the company as President and CEO from 1993 until 2007.
